Cell Phones: Current Practice and the Future of Telephone Interviewing
SSRS EVP & Chief Methodologist, David Dutwin, Presents the AAPOR Webinar
“We are fast approaching the time where a typical telephone survey might not dial a single landline telephone number. The shift to cell phones has a number of important practical implications for sampling, operationalizing, and weighting/estimating of telephone surveys.
This webinar will review and revise insight revealed in that 2014 webinar, and aim to make assessments on the future of cell phone surveying for general population research generally, and small area and/or small population research specifically.”