In her role at SSRS, Sheri focuses on the development of emerging solutions, new markets, products and services and strategic partnerships.
Sheri has worked in the consumer products and services space for over 25 years. She has managed multi-national tracking studies and consulting engagements in both consumer and B2B sectors across a wide range of industries and methodologies. She is a nationally recognized and published expert in marketing and market research, and has spoken at major research and marketing conferences.
Additionally, Sheri is an Assistant Professor of Practice at Temple University’s Fox School of Business. She teaches both graduate and undergraduate classes in digital innovation in branding, market strategy and consumer behavior.
Before her academic career, Sheri was part of the executive leadership team at Big Sofa Technologies and Leger Marketing. She has worked for Ipsos (formerly Synovate) and TNS, where she served as Managing Director of its North America transportation, travel and hospitality sector. She has experience with numerous high profile clients including Johnson & Johnson, Delta Air Lines, General Motors, Honda, and UPS.
Devoting time to community and charity work since 1994, Sheri has been an active volunteer, lending years of experience to a number of local schools and organizations. She received her MBA from the University of Michigan, and her BS in Industrial Engineering from Purdue University with a minor in mathematics.