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Edison Research at SSRS

The Leaders in Measuring Audio, Media, and Consumer Behavior

Edison Podcast Metrics™

In 2025, SSRS acquired Edison Research, gaining nearly three decades of experience measuring audio, media, and consumer behavior, as well as a deep background in election research.

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Edison Research at SSRS in the News

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The Power of Audio 2026

NPR’s sponsorship division, National Public Media, Reports on Edison Research at SSRS Data

Stephen Colbert’s ‘The Late Show’ moved to podcasts

Reuters reports on Edison Research at SSRS data with contributions by Megan Lazovick

Key Takeaways from the NAB Show Session on Improving the Listening Experience

Radio Ink Covers Laura Ivey’s Session at the Conference

Audio continues to break listening records

NPR’s sponsorship division, National Public Media, Reports on The Infinite Dial 2026

SiriusXM Named Exclusive U.S. Representative for YouTube Audio Advertising Inventory

Variety reports on Edison Research at SSRS data

The Scale Myth

Melissa Kiesche of Edison Research at SSRS Joins SiriusXM Media's "The Trendcast" Podcast

Why we can’t sit alone with our thoughts anymore

Washington Post Article Featuring Data from Edison Research at SSRS and Nielsen

The Rise of Audio in the Age of Screen Fatigue

MSN Reports on Edison Research at SSRS Study

Online Audio Reach Climbs As Older Listeners Tune In

Inside Radio Reports on The Infinite Dial

The Netflix and YouTube battle for viewers

The Times reports on video podcast metrics from Edison Research at SSRS

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The Leading Podcast Research Company in the World

Edison Research at SSRS is the leading podcast research company in the world. We measure listener behavior to explain and amplify knowledge about the latest industry trends through survey and qualitative research. 

Innovative Studies

Edison Podcast Metrics ™

The only survey-based measure of podcast listening in the U.S.

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The Infinite Dial®

The survey of record for digital audio and related technologies since 1998

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Share of Ear®

The only single-source measure of all audio in the U.S.

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SSRS Audio & Media Solutions

Learn More About the Work We're Doing in the Audio & Media Space

Measuring Listener Behavior, Creating Audio Metrics, Revealing Industry Trends, and Tracking Device Usage Through Survey and Qualitative Research

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Edison Research at SSRS also conducts custom research for media organizations, brands, and thought leaders worldwide.

Clients include Disney, Apple, Spotify, Sirius XM and more.

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Insights from Edison Research at SSRS

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Weekly Insights

Average Episode Length of the Top 25 UK Podcasts

Edison Research at SSRS Weekly Insights
Audio & Media Edison Podcast Metrics™ UK Edison Podcast Metrics™
Webinars & Videos

The Podcast Consumer 2026

Weekly Podcast Consumers Are Just as Likely to Watch as to Listen
Audio & Media The Infinite Dial® Edison Podcast Metrics™ U.S. Edison Podcast Metrics™ Sports, Entertainment, & Lifestyle Sports Poll
Webinars & Videos

The Infinite Dial® 2026

Released by Edison Research at SSRS with support from SiriusXM Media

The Infinite Dial® Audio & Media