SSRS Solutions

SSRS Opinion Panel

Rigorous Standards Combine Accuracy, Flexibility, and Affordability

The SSRS Opinion Panel is a nationally representative probability-based panel of U.S. adults aged 18 or older. The panel is actively used by major academic institutions, media organizations, and other private sector entities – both in the U.S. and abroad.

Hallmarks of Data Collection on the SSRS Opinion Panel

Methodological Rigor

Accuracy

Representativeness

Mode Flexibility

Affordability

Recruitment Methodology

A Unique Approach that is Fit For Purpose

The SSRS Opinion Panel contains only probability-based sample.

It recruits randomly selected panelists based on a nationally representative Address Based Sample (ABS) design with a prepaid cell RDD supplement.

Unlike typical opt-in panels, no one can “volunteer” to be part of the SSRS Opinion Panel.

Potential members must be selected randomly and invited to participate.

All panel members are verified respondents.

A high level of panel engagement results in our panelists providing rich, high-quality data.

SSRS Opinion Panel Design and Data

Features that make the SSRS Opinion Panel a great fit for your research!

Multi-mode Panel

Most respondents participate online
Live telephone interviewing available to those who don’t use the internet or who prefer phone surveys

Bilingual Design

All panelists take surveys in their preferred language (English or Spanish).

Extensive Profile Data

A battery of demographic and other questions are asked during the recruitment of panelists. This data is used for identifying target respondents, weighting, and can be appended to study data to expand what is known about respondents.

Panel profile data is leveraged to conduct representative surveys of sub-populations including:

Hispanics
Young adults
Parents
Registered voters
And much more

Multi-mode Panel

Most respondents participate online
Live telephone interviewing available to those who don’t use the internet or who prefer phone surveys

Bilingual Design

All panelists take surveys in their preferred language (English or Spanish).

Extensive Profile Data

A battery of demographic and other questions are asked during the recruitment of panelists. This data is used for identifying target respondents, weighting, and can be appended to study data to expand what is known about respondents.

Panel profile data is leveraged to conduct representative surveys of sub-populations including:

Hispanics
Young adults
Parents
Registered voters
And much more

Downloads

Get the Facts about the SSRS Opinion Panel

SSRS Opinion Panel Brochure

Want more detailed information? Check out the SSRS Opinion Panel brochure.

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SSRS ESOMAR 37

We take pride in being transparent about how we conduct research.

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Check Out Our Suite of Panel-enabled Offerings:

SSRS Opinion Panel Omnibus

Perfect if You Want to Field a Short Survey or Need Quick Turnaround

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SSRS Text Message Panel

Conduct a Text Message Survey to Reach Your Audience

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SSRS Business Insights Panel

An Innovative Source of B2B Sample

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SSRS Virtual Insights

Recruit and Conduct Qualitative Surveys with Our Experts

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SSRS Proprietary Panels

Highly Scalable Cost-efficient Data Collection Platform Tailored to Meet Client Needs

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Real World Applications of the SSRS Opinion Panel

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Marquette Law School Poll of Wisconsin finds 52% of registered voters support Harris, 48% support Trump

Survey Conducted by SSRS

Women and Abortion in Florida

Findings from the 2024 KFF Women’s Health Survey

Women and Abortion in Arizona

Findings from the 2024 KFF Women’s Health Survey

Abortion Experiences, Knowledge, and Attitudes Among Women in the U.S.

Findings from the 2024 KFF Women’s Health Survey

Broadband Affordability is an Ongoing Challenge for Low-Income Households

Survey Conducted by SSRS

Today’s housing market is challenging for homebuyers, but the desire to own a home remains strong

New Fannie Mae study, conducted by SSRS

2024 Survey of American Jewish Opinion

The American Jewish Committee contracted with SSRS to conduct the 2024 Survey

KFF Survey of Medicaid Unwinding

Data Collection Conducted by SSRS

Women’s Views of Abortion Access and Policies in the Dobbs Era: Insights From the KFF Health Tracking Poll

Data Collection Conducted by SSRS

What Do Medicare Beneficiaries Value About Their Coverage?

Findings from the Commonwealth Fund 2024 Value of Medicare Survey

Relevant Insights

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2022 Collaborative Midterm Survey

Canada Lawn & Garden Marketplace Study

Meet the SSRS Opinion Panel Team

Get to know the people behind the research.

Meet the Team

Start a Conversation

We can't wait to be part of your research! Let's create a plan to execute your next project together.

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