SSRS Solutions

SSRS Opinion Panel Omnibus

Perfect if You Want to Field a Short Survey or Need Quick Turnaround

The SSRS Opinion Panel Omnibus is a multi-client, probability-based survey that fields twice a month. It delivers a nationally representative sample of 1,000 adults aged 18 or older in English (with a Spanish language option).

Cost efficiency is achieved by combining questions from several different clients. Our expert team ensures that the survey experience is seamless for the respondents.

Typical Applications

Clients that need short, quick turnaround representative poll data.
Cost-efficient population incidence estimates and wording experiments.
Methodological studies.
Public affairs studies on policy issues, current events, and trends.
Measurement of brand awareness, messaging, product concepts, advertising campaigns, and consumer sentiment.

Survey Design and Data Collection

Sample Design

The Omnibus uses sample from the probability-based SSRS Opinion Panel which recruits randomly selected panelists based on nationally representative Address Based Sample (ABS) design (including Hawaii and Alaska).

Survey Design

The Omnibus is a multi-mode survey.
Internet enabled panelists take the survey online (CAWI).
Non-internet and web-reluctant panelists participate by phone (CATI).
All panelists take surveys in their preferred language (English or Spanish).

Standard Deliverables

Every Omnibus survey includes the following deliverables at no extra charge:

Weighted SPSS data file with standard demographics (also available in Excel, CSV, or SAS)
Weighted crosstabs with standard banner
Methods report

Full details on our standard demographics and banner can be found in our brochure.

Schedule

The Omnibus generally goes into field on the first and third Friday of every month and is in field for 4 days, with standard deliverables processed by EOD Tuesday.

Questionnaire finalized by Monday 12PM ET
Data collection is Friday through Monday
Standard deliverables provided to client by close of business on Tuesday
Bilingual and custom deliverables provided to client by close of business on Wednesday

View the Detailed 2023 Schedule.

View the 2024 Schedule.

Pricing

First Three Questions (Three Question Minimum): $1,000 per Question
Four or More Questions: $750 per Question
Open-ended Question (No Coding): $1,000 per Question

Optional Additional Costs

Coding of Open End Questions: $1,000 per Question
Custom Banner: $300 per Question
Additional Custom Profile Variables: $500 per Variable
Spanish Language (Deliver Additional n=25 Spanish Language Surveys): $100 per Question
Questionnaire Support, Topline Report, PowerPoint Report, Custom Deliverables and Custom Weights, Coding Other/Specifies: Contact Us for Pricing

*A “question” is defined as a simple, straightforward, closed-ended question, such as yes/no question, a checklist of up to 10 response categories, or a ratings scale that’s administered to up to 4 items. Pricing assumes we receive questions ready for survey administration from the client and does not include questionnaire consultation.