Qualitative Offerings Include:
- In-person and virtual qualitative research methods, including focus groups, cognitive interviews, in-depth interviews, online bulletin boards, real-time event boards, mixed-methods, and other qualitative techniques;
- A team of passionate and experienced qualitative researchers who deeply immerse themselves in the research goals of each study to collect and analyze high-quality data;
- SSRS Virtual Insights, our solution to recruiting participants from our SSRS Opinion Panel for qualitative studies;
- Access to a wide, trusted network of partners as an alternative source for qualitative recruitment;
- SSRS Qualibus, our qualitative companion to the SSRS Opinion Panel Omnibus